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In recent years, customer retention has gained increased value among both goods and service providing firms. However although extensive research exist on the concept of customer retention and its measures and instruments, studies and research on how professional service firms retain their customers remain limited 20/09/ · Service Quality (SQ) is a very important topic and considered to be a critical factor for modern service companies [1, 2] as it’s considered to be one of the strongest tools in differentiating the business style from other competitors [3, 4] and to have a competitive advantage that will enable the companies to attract new customers, as well as it’s a very Author: Aisha Alshamsi, Muhammad Alshurideh, Barween Al Kurdi, Said A. Salloum see the service quality of the company from the customer’s point of view? The research is restricted to the customers of the Company X in Etelä-Karjala area. Structure of the research The thesis consists of two parts. The theoretical study part is based on the theo-ry of service quality, service quality determinants, SERVQUAL instrument
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see the service quality of the company from the customer’s point of view? The research is restricted to the customers of the Company X in Etelä-Karjala area. Structure of the research The thesis consists of two parts. The theoretical study part is based on the theo-ry of service quality, service quality determinants, SERVQUAL instrument 20/09/ · Service Quality (SQ) is a very important topic and considered to be a critical factor for modern service companies [1, 2] as it’s considered to be one of the strongest tools in differentiating the business style from other competitors [3, 4] and to have a competitive advantage that will enable the companies to attract new customers, as well as it’s a very Author: Aisha Alshamsi, Muhammad Alshurideh, Barween Al Kurdi, Said A. Salloum Customer retention and service quality have been studied by many researchers in various industries (Venetis and Ghauri, ; Ranaweera and Neely, ) and their results have shown positive relation between service quality and customer retention
16 Client Retention Strategies (Keep Every Client!)
see the service quality of the company from the customer’s point of view? The research is restricted to the customers of the Company X in Etelä-Karjala area. Structure of the research The thesis consists of two parts. The theoretical study part is based on the theo-ry of service quality, service quality determinants, SERVQUAL instrument Impact of Service Quality on Customer Retention: Researcher: Verma, Kanika: Guide(s): Dubey, Shalini: Keywords: Social Sciences,Economics and Business,Business: University: The thesis concludes with suggestive measures for improvement in existing service structure in banks, recommendations for further research, limitations and concluding 20/09/ · Service Quality (SQ) is a very important topic and considered to be a critical factor for modern service companies [1, 2] as it’s considered to be one of the strongest tools in differentiating the business style from other competitors [3, 4] and to have a competitive advantage that will enable the companies to attract new customers, as well as it’s a very Author: Aisha Alshamsi, Muhammad Alshurideh, Barween Al Kurdi, Said A. Salloum
20/09/ · Service Quality (SQ) is a very important topic and considered to be a critical factor for modern service companies [1, 2] as it’s considered to be one of the strongest tools in differentiating the business style from other competitors [3, 4] and to have a competitive advantage that will enable the companies to attract new customers, as well as it’s a very Author: Aisha Alshamsi, Muhammad Alshurideh, Barween Al Kurdi, Said A. Salloum In recent years, customer retention has gained increased value among both goods and service providing firms. However although extensive research exist on the concept of customer retention and its measures and instruments, studies and research on how professional service firms retain their customers remain limited The aim of the thesis was to increase the understanding of customer retention by investigat- ing a service company able to improve their customer retention through customer relation- ship management. Companies may choose to apply different parts of customer relationship
The results of the regression test showed that offering quality service have positive impact on overall customer retention. The research proves that empathy and responsiveness plays the most important role in customer retention level followed by Estimated Reading Time: 11 mins Customer retention and service quality have been studied by many researchers in various industries (Venetis and Ghauri, ; Ranaweera and Neely, ) and their results have shown positive relation between service quality and customer retention The aim of the thesis was to increase the understanding of customer retention by investigat- ing a service company able to improve their customer retention through customer relation- ship management. Companies may choose to apply different parts of customer relationship
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